Most businesses require partnerships for various reasons, including expanding audience reach, having access to new products and services, and increased customer loyalty.
Partners could refer to consultants, resellers, and franchises. Your partners are an asset to the company, advertising and selling your products with the hope of attracting new customers and, therefore, high revenues. However, to enable them to represent your brand and advocate its strengths, you must provide them with the necessary training.
A partner training LMS helps your associates to access vital information about your products, services, and offerings and enables them to grasp the core value of your business. With the necessary training, they will represent your brand most accurately, ensuring that prospective clients are turned into loyal customers.
How can this software help your business, and which questions should you consider before choosing one? Continue reading to find out.
Why do you need partner training software?
As mentioned above, a digital platform helps your resellers, value-added resellers, and training partners to access the required information anytime and anywhere. A platform allows them to learn at their own pace instead of restricting them to a fixed schedule.
A training software also helps you build a cohesive brand message that your partners can advertise to potential customers because they can refer to the training content and understand the company’s value, products, and message.
Inaccurate representation of a company or advertising something that it does not provide ruins its impression in the eyes of the audience. The proper training using efficient tech solutions will help your associates sell effectively, resulting in higher sales and revenues.
A digital platform saves you from costs on venues and travel prices, allowing you to focus on the course’s content and enhance its quality.
Questions to ask before choosing a software
You might consider asking these questions before choosing an LMS for training.
Does it support e-commerce tools?
Choosing software that supports e-commerce tools is advisable because it allows you to sell training or team members to buy new courses per their requirements. It should have different payment options and currencies while supporting tax calculations, refunds, and payment processing.
Is it easily accessible?
Your partners would probably be located in different countries and locations, but that should not stop them from accessing the training platform when required. It should be easily accessible online, offline, or with a weak internet connection.
Does it allow multiple partner authorizations?
It would be best if you chose software that allows multiple levels of partner authorizations simultaneously to ensure that they are updated and informed about its services simultaneously.
The platform must allow you to create course requirements for each level of partner authorization because each team member might be at a different stage of their training process.
Can you track progress?
It is crucial to track your team’s progress to know how far they have advanced in their program and what ideas they have about its products. An efficient LMS platform helps you track your partner’s progress with the help of detailed data insights on learner performance. It provides reports on whether the partners comply with the training requirements, which courses they have difficulty with, and overall course management metrics.
Does it have video conferencing?
Video conferencing and gamification is vital because it helps the learners stay connected to their managers during the training stage. The gamification features will add fun to the course, making it interactive and engaging.
Is the onboarding simple?
The partners should be able to adapt to the platform quickly rather than spend hours trying to figure out its mechanics. The onboarding process should be straightforward.
A partner training LMS platform is indispensable for your company’s success and growth. It enables your partners to be fully acquainted with the brand’s values, products, and core message effectively and advertise them effectively to prospective clients to turn them into loyal customers.